For best results, wash with love.
Loosely knit on vintage machines for the softness of a well-worn tee, our garments are something special. And special deserves extra love, don’t you think? Take care of your Alternative faves with laundry tips from our fam — sure to help them last even longer.
WASH LESS (WHEN YOU CAN)
If it’s spot-free and smelling fresh, skip the wash and hang it up. Washing less is just as good for your clothes as it is for our planet.
ALWAYS WASH COLD
When it’s time to take them for a spin, set the temp to cold. It’s the best way to keep that dreamy softness going–wash after wash.
HANG DRY
Heat from the dryer can really take the life outta your faves. Try to get into the habit of hanging them to dry, old-school style.
OPT FOR ECO DETERGENTS
Forget that laundry list of harsh chemicals–and spring for green, plant-based detergents. No doubt Mother Nature will thank you.
WATCH FOR PILLING
Hey, it happens–with soft poly fibers, these fibers can pill. Grab a pilling shaver, and you’ll be all set.
GARMENT-DYED PIECES
If it says “garment-dyed,” it’s made with rich, vibrant pigments. So rich, they can rub off in the wash. These are best washed alone.
Take care,
