Fabric First: To Dye For

By Alternative
February 11, 2016

In our Garment-Dyed collection, we make each piece before dying it as a complete item as opposed to the traditional process of constructing garments from pre-dyed fabrics. Our process creates a softer, shrink-resistant fabric with the richest color saturation you've ever seen. Garment dye also allows for slight variations of color, making each piece uniquely yours. Enjoy the lived-in look and feel of your favorite t-shirt as soon as you put it on. Here's how we do it.GarmentDyed_BlogSee for yourself.

Alternative is a tight-knit tribe of doers who work in sync to share stories, art, and a tedious focus on the impact we have on the clothing lifecycle. See what we have to say.

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Alternative

Fabric first – eco-friendly clothing designed with purpose.