Fabric First: Eco-Jersey

By Alternative
January 12, 2016

Created with intention and attention, our eco-jersey incorporates recycled polyester, organic cotton and rayon. The classic medium-weight jersey is knit on machines calibrated to replicate the look and feel of a well-worn vintage tee. Given the fabric's versatile qualities, we have created a collection of functional items ranging from joggers to t-shirts and hoodies for a fabric you can truly live in. Naturally softened and flattened to the last thread, this is the Alternative fabric that started it all.


Feel for yourself.


Alternative is a tight-knit tribe of doers who work in sync to share stories, art, and a tedious focus on the impact we have on the clothing lifecycle. See what we have to say.

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Fabric first – eco-friendly clothing designed with purpose.