Alternative Apparel Blog

Leading Ladies Like Alternative

Fashion icon and Hollywood all-star, Charlize Theron, sported Alternative at a recent Lakers game in L.A. The actress looked amazing while wearing our Burnout Deep V-Neck with Pocket tee as she and a friend cheered on their team from the front row. Doesn't she look amazing?

As Seen On: Are You There, Chelsea?

Chelsea Handler is one funny lady on her nightly talk show and in her hilarious books, and now NBC has created a sitcom based on her popular book, Are You There, Vodka? It's Me Chelsea. Although this time the show isn't starring her - it features Handler look-a-like Laura Prepon instead - and in next week's OK! magazine, Prepon poses in Alternative's Burnout Deep V-Neck with Pocket Tee in Violet. Check out the new sitcom "Are You There, Chelsea?" tonight (January 11th) at 8:30 pm ET on NBC. We might just see more of Prepon rocking other Alternative styles!

Obsessed with Burnout: Katie Holmes

Ever since Alternative perfected the classic burnout tee in 2007, celebs have been falling for the comfortable, fashionable fabric that has been made into a variety of colors and styles for both men and women. Back in 2010, we even introduced burnout fleece styles that have the look of vintage burnout but the feel of warm fleece. And lately, Katie Holmes has been seen rocking a few of the burnout fleece styles!

Selena Gomez Loves her Dakota Bag

For the past two months, "It Girl" Selena Gomez has been rocking our Dakota bag almost everywhere she's been. The black leather handbag with a skinny suede shoulder strap and a zip closure is super-convenient and roomy with two external side pockets and one internal pocket. This bag's the perfect size for a girl on-the-go for day or night. Check out some of Selena's best looks with her Alternative Dakota bag!

Head-to-Toe Alternative: Mandy Moore

Just this past week, Mandy Moore was seen looking particularly stylish and comfy in a perfectly coordinated head-to-toe Alternative outfit. While running errands in California on December 9th, Mandy was spotted wearing our Long Sleeve Zip Hoodie, Destroyed V-Neck Tee and fleece Costanza Gym Pant. Looking good, Mandy!

x Eleni Snider

Celebs Love: The Slouchy Pullover

Recently, our best-selling Slouchy Pullover has been popping up all over the place on A-List celebrities. It's no wonder; this versatile tee-meets-sweatshirt hybrid is perfectly draped with a flattering fit. It's the kind of piece you can wear anywhere from a walk in the park to a dinner with friends. Not to mention that this wardrobe staple (I may or may not have it in 4 colors) has earth-friendly appeal, made of our unbelievably soft Eco-Heather. Check out a few of our celeb fans who love this style. All three of these leading ladies chose to sport the Slouchy in our classic Eco-Black color.

While Gwyneth Paltrow was filming a movie in New York City this fall, she was spotted looking New York chic in her slouchy pullover.