Dust is the new black! This fall, Alternative is introducing an eclectic collection of nostalgic pieces with a modern twist. Inspired by Dust Bowl-era Americana and its wonderfully timeless workwear, the Fall Twenty Ten collection captures the sophisticated minimalism and enduring optimism of a bygone era. Modest detailing and muted colors mix with delicate florals and robust stripes for an array of fashionably understated styles finished with Alternative’s signature vintage softness—a nod to the well-loved, well-worn clothing of our past.
Our Fall Twenty Ten launch is just a round the corner, but for now you can shop a selection of new arrivals for the season, preview the Fall Lookbook and check out our Fall Video. Click here to take a sneak peek.
×Melissa Metcalf
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